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News
 Written by John Scalzo  on January 12, 2005

News: A new study by the Entertainment Software Association gives a better picture of the modern gamer.



The image of the basment dwelling, anti-social, overweight nerd has been one that has been hard to shake for the gaming community. However, the Entertainment Software Association (a public interest group for game companies) has been leading the charge to prove that gamers are more than that.

Yesterday, the ESA released a new survey detailing how gamers spend their free time when they're not playing games. The results are not surprising to gamers and go against the "cliched gamer" stereotype in nearly every way.

If you're interested, here is the ESA's report to the public on their findings:

New research released today by the Entertainment Software Association (ESA) shatters myths about the profile of typical American video game players, revealing that they regularly volunteer, exercise, and attend religious services.
According to a survey conducted by Peter D. Hart Research Associates, computer and video game players spend more than three times the amount of time exercising or playing sports, volunteering in the community, reading, or engaging in religious, creative, and cultural activities than they do playing video games. In total, gamers spend 23.4 hours per week on these activities, compared to 6.8 hours per week playing games. Avid gamers -- those who play games 11 or more hours per week -- spend 34.5 hours per week on the activities mentioned above.

"Gamers are everywhere and they're everyone. They are your friends, neighbors, co-workers, relatives, and kids, they lead responsible and caring lives, balancing their enjoyment of interactive entertainment with many other activities important to a well-rounded lifestyle," said Douglas Lowenstein, president of the ESA, the trade association representing U.S. computer and video game publishers. "Indeed, those who continue to portray the game population as single-minded loafers are living in their own fantasy world."

Equally striking at a time when anti-video game groups are attempting to blame games for contributing to obesity, the Hart research found that 79 percent of all game players report exercising or playing sports at an average of 20 hours a month.

"Obesity is a serious national problem with no easy answers," said Lowenstein. "But it is good to know that so many gamers exercise and are involved in sports, and that their love for games has not made them sedentary."

Detailed survey findings are as follows:

-- Forty-five percent of gamers volunteer at an average 5.4 hours per month.

-- Sixty-one percent of game players engage in some type of religious activity for several hours each month.

-- Ninety-three percent of game players read books or daily newspapers, while sixty-two percent often attend cultural events, such as concerts, museums, or the theater.

-- Fifty percent spend time painting, writing, or playing an instrument.

-- Ninety-four percent follow news and current events, and 78 percent report that they vote in most of the elections for which they are eligible.

The poll was conducted in September, 2004, for the ESA by Peter D. Hart Research Associates, Inc., and surveyed a random national sample of 802 adults.



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